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Calvin, business consultant and graphic designer from Cape Town presents a business graph related  image to describe his article
To achieve success in business, 
whether big or small, I have come to realize the importance of understanding and applying 
certain principles or values.
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Here's why you should keep your ego and attitude in check


Calvin, business consultant and graphic designer from Cape Town presents a business graph related  image to describe his article
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Author: Calvin Dorman
27 - 04 - 2013

When things in business go pear-shaped, the problem is not lack of resources...it is about egos and attitudes.  Egos too big and attitudes not rooted in timeless business principles  

Don’t get me wrong... I’m no millionaire, but I simply love business.
I have been in business since 1994 and have gone through two major dips. Periods in my life where I have lost almost everything and had to start from scratch again. Because of the life-changing lessons those initial failures have taught me, I have managed to bounce back and become more resilient.

So why don’t more entrepeneurs, like me, bounce back and succeed? 
Not enough capital (money) is the common excuse.  However, it is not about resources, it is about egos and attitudes.  Egos too big and attitudes not rooted in timeless business principles.  Those two factors are closer to the truth than the lack of resources.

1. Ego:
This is when we are more worried what people may think of us should we fail.  This stops us from being innovative, and taking on riskier projects which is essential for growth.

Gentle reader, don’t be afraid of failure.  Don’t be afraid of embarresment.  It is not the failure that’s the problem, it’s the fear your ego  keeps alive by that nagging little voice in your head.  “but what would others think of me”.

Go beyond your unfounded fears right now by repeating to yourself over and over “What other people think of me is none of my business”.

You have to go beyond your own insecurities and be confident and rooted in your business principles.

Once you no longer have a  fear-of-failure mentality, you will be willing to try new things and even if it doesn’t all work out, at least there will be one or two new projects out of the many that will be a success.
Start applying the 80/20 principal and keep your momentum going. 

Now let us turn our attention to problem nr 2...

2. Attitude:
This is when we think we are always right, and discover later that our decisions were not based on sound business principles.  You see, unfortunately once you keep on thinking that you are always right, then it becomes an attitude you form. 

This is unfortunate becuase a business owner with “attitude” seldom become teachable and are not usually open to new ideas. 
They make dicisions on their own, seldom consulting their team.

Successful entrepreneurs first consult their board of directors or their mastermind group before they make big decisions.
 
They way up all the ideas and inputs and then respond with a well calculated decision. 

Once you have mastered your ego and your attitude, you will give extra time to your clients and realize the order of things in business. 
Although all business principals are important, you have to get the order right, namely...place people before profits, and place principles before personalities. 

There is never a task that is too important not to put a person first.  We are here to serve our clients while at the same time keeping our standards high at all times.  To all my clients and students who have contributed to my business success:  I salute you!



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